About Us
KPI Karta was created out of necessity. Most business leaders struggle to create effective KPIs for their business. There had to be a better way of identifying KPIs than selecting from a generic list or reusing those from the past. The KPI Karta subscription service embodies the very successful methodology used in our consulting practice for the past 15 years.
Our company is led by industry leaders who believe our service will positively impact business performance and individual happiness.
Our Team

Peder Enhorning
Founder & CEO
Peder manages the day-to-day operations of KPI Karta.
Prior to starting KPI Karta he founded Unilytics in 2001 and led its transition from marketing analytics to a leading business intelligence consultancy. The KPI Karta methodology was delivered as a consulting service and refined over the past 15 years. Unilytics is a portmanteau word from Unicorn and Analytics. Enhörning is the Swedish word for unicorn but naming the company Unicorn Analytics was too clumsy. Unilytics was acquired in 2021 allowing Peder to focus on building KPI Karta.
Originally from Sweden, Peder regularly returns to his homeland drawing inspiration from its balance of beauty and innovation.
Advisors

Vafa Akhavan
